Practical marketing insights, powerful stories and ideas audiences can act on.
I speak at conferences, business events, leadership gatherings and industry events, helping audiences understand how to be more strategic at marketing, communicate their value and turn visibility into real business opportunities.
My keynotes combine practical strategy with relatable stories from more than 17 years of working with business owners, coaches, consultants and organisations.
I want people to feel engaged, challenged and encouraged, but most importantly, I want them to leave knowing what they can do next.
My speaking style is warm, energetic and highly practical. I use real business examples, stories and clear frameworks to make marketing easier to understand and easier to implement.
My talks can be tailored to suit the audience, event theme and desired outcomes. Popular topics include:
Many businesses are busy creating content, posting on social media and trying new marketing tactics, but they are not always clear on how that activity leads to sales.
In this keynote, I help audiences understand the difference between marketing activity and a marketing system. I explore how positioning, offers, content, lead generation and follow-up need to work together to create commercial results.
Some of the most powerful marketing content is already inside your business.
It is in your experiences, client conversations, lessons learned, moments of change and the reasons you do what you do.
In this keynote, I show audiences how to uncover those stories and use them to create marketing that feels human, memorable and persuasive.
Social selling is not about constantly promoting your services or sending awkward sales messages.
It is about showing up consistently, sharing valuable content, building relationships and creating meaningful conversations with the right people.
This keynote gives audiences a practical approach to using social media to build trust, generate leads and create opportunities to sell without losing their personality or sounding overly promotional.
AI has changed how businesses can plan, create and distribute marketing content, but the technology is only as effective as the strategy and human insight behind it.
In this keynote, I explore how businesses can use AI to save time, generate ideas and support content creation without losing their voice, originality or connection with their audience.
I have spoken at events in Ireland and internationally, delivering keynotes, masterclasses and workshops for business owners, professional communities, industry groups and organisations.
Over the course of my career, I have trained more than 30,000 businesses and professionals, giving me a deep understanding of the real challenges people face when trying to market and grow a business.
I am known for making complex marketing ideas feel simple and achievable. My approach is interactive, relatable and grounded in the realities of running a business where time, resources and attention are often limited.
I am also the host of The Social Media Takeaway podcast, where I speak with leading experts and business owners about marketing, entrepreneurship and digital growth.
Before every event, I take time to understand the audience, the event objectives and the key message the organisers want people to leave with.
Each keynote can be adapted to reflect the audience’s industry, level of experience and current challenges.
I can deliver keynotes in person or online and can also combine a keynote with a practical workshop, panel discussion or audience Q&A.
Louise delivered a highly engaging, information-packed talk that held the attention of the entire audience.
A consummate professional, it was a pleasure to stand alongside Louise on the speaker line-up. As someone who has spoken at many events, you really appreciate a speaker who can deliver a strong talk, keep to time and genuinely engage the audience.
Louise breaks down the complex world of marketing, AI, ChatGPT and more in a way that is clear and accessible.
Her knowledge is vast and is surpassed only by her professionalism and warmth. I highly recommend Louise to any organisation looking for an exceptional speaker who can help its audience strengthen their marketing and position their businesses at the top of their industries.
If you are looking for a speaker who will engage your audience, share meaningful insights and give people practical ideas they can use immediately, I would be delighted to discuss your event.
