Louise McDonnell
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AI is Disrupting Marketing - Here’s how coaches and consultants must adapt on social media
10 September 2025 · Episode 70 · 2196

AI is Disrupting Marketing - Here’s how coaches and consultants must adapt on social media

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This week, I’m doing something a bit different…

I’m handing the mic to my copywriter, Katy Prodromou, who’s interviewing me for a change. Shedding light on the biggest shifts I’ve ever seen in the online space and why coaches and consultants must pay attention.

AI isn’t just changing how we create content. It’s changing everything. And if you’re still relying on random posting and hoping for leads, you’re already falling behind.

In this episode, I share exactly how I’m helping coaches and consultants future-proof their business with my 5-step system, a structure that works with AI to make your marketing faster, smarter, and more effective.

What you’ll take away:

  • Why AI is disrupting marketing – and what to do before you get left behind
  • The difference between posting content and having a real strategy
  • How I use AI at every stage of my system (not just for content!)
  • What most people get wrong in their social media bios and content
  • Why your email list is still your most powerful business asset
  • A look behind the scenes at my 5-step social selling system
  • How the brand-new assessment will help you spot your biggest lead gen gaps

SHOW CHAPTERS
00:00 How AI Will Affect Your Work
01:09 The Big Shift: AI's Impact on Coaches and Consultants
01:41 Before and After AI
05:55 AI's Role in Social Media Marketing
07:55 The System to Stand Out as a Coach or Consultant
10:37 Why Doing More Won’t Fix Broken Marketing
11:19 Common Mistakes in Social Media Strategy
16:57 Leveraging AI for Business Success
23:15 The Five-Step System for Success
22:48 Upcoming Free Workshop and Final Thoughts

Want to see this system in action?

I’m hosting a free, live masterclass on 24th September where I’ll walk you through it all plus you’ll get a digital copy of my 2025 Content Planner and take my brand-new assessment live with me.

👉 SAVE YOUR SEAT HERE

If you enjoyed this episode, be sure to subscribe to my podcast because more like this is on the way!

If you'd like to book a call to see how I can support you head over to my website here. www.sellonsocialmedia.academy/hello

👉 WHAT'S NEW: I've built an AI-powered Digital Marketing Platform, SellOn.Social. This is not a training program. This platform aims to automate and streamline the process of clarifying business positioning, generating marketing content, and building a consistent lead-generation system on social media.

And please connect on social media and let me know what you thought of this episode!

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