We offer in-house training to businesses all over Ireland. Course material can be tailored to the client’s exact requirements in terms of content, pace and practical exercises.
Learning Outcomes:
This course gives participants a practical understanding of how to use Facebook as a marketing tool to achieve organisational goals. Training is tailored to the client’s requirements in terms of content, pace and practical exercises which are carried out on the client’s Facebook page.
Course Outline: (suggested content – this can be changed in line with the client’s requirements).
Review of Facebook Set up
8 Ways to Improve the Organic Reach of Facebook Posts
How to develop an effective posting strategy that incorporates a businesses’ value proposition
Understanding the Facebook algorithm and how it impacts Facebook business pages
Canva as an image editing tool for social media
How to use Facebook Insights to improve page performance
Facebook Advertising
How to set up targeted audiences
6 different types of Facebook Ads
Designing Ads that get results
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